Whenever you are sharing a page in Social Media such as Facebook, Google Plus, Twitter and/or any others, in our platform you have the option to set a default social media image for different areas of the site.
These are the areas in order of precedence:
1) Specific image for a static page
2) Post image or album cover (for posts like events, articles, coupons, etc or albums like photo albums, properties, classifieds, etc)
3) Profile photo or logo for profile pages
4) First search results image for search results pages
5) Default Social Media Image
6) Website Logo
7) Image from the Default Homepage Slideshow
The system searches down the list to see if each of those items exists. If #1 exists, it will use that, if not, it will see if #2 exists, etc.
So basically the default social media image will be used if nothing more specific is available for that page.
To get a better understanding of this tool, here you'll find some scenarios:
if you share a profile page, it will use the profile photo or logo of the member, depending on whether it is a company or individual
if you share a coupon, it will share the image the member uploaded for that coupon
if you share a property, it will use the album cover image the member uploaded for that property
if you share a search results page, it will use the image associated with the 1st search result
if you share a static page, it will use the image specified for that static page (or if no image is specified for that page, it will continue going down the list above until it finds an image that has been specified)
If you want to set this up, please go to your Admin Dashboard > General Settings > Branding > Default Social Media Image (upload, or choose the perfect image to be the default)
Here you'll find a live example:
If you create a membership feature and it doesn't have an image like the following article:
The Default Social Media Image will appear instead of an empty share:
Finally, only if needed:
Facebook has it's own development tool for reading your webpage, in some cases you will need to manually let Facebook know these changes, if this is the case, then please visit the Facebook Development Tool through this link: https://developers.facebook.com/tools/debug/